Lead generation with gated contents
To help medium-sized companies to generate digital leads faster and more effectively, we have collaborated with the industry to create Leadz Core, an extremely effective, economical and award-winning lead management tool.
Lead management for medium-sized companies
- GDPR compliant registration processes
- Effective lead generation
- Contact storage and management
- Automated email workflows
- Automatic lead profiling, qualifying & routing
- Evaluation and reporting
- Interfaces to CRM or ERP
- Top price-performance
Using the potential of know-how <br>correctly
For our client YMC Europe, we have integrated an expertise area with Leadz Core on the new website. The extensive know-how in the field of laboratory technology available there continuously ensures high-quality leads.
Qualified leads <br> on a global level
Siegwerk Druckfarben AG is the third largest ink manufacturer worldwide and a leader in product safety. This USP was used to build a large-scale know-how campaign in combination with qualitative lead generation.
With professional manual <br> to more leads
Henkel relies on Leadz Core to generate qualitative leads. A conversion rate of 13% and a high target group share prove that the right decisions were made in terms of both concept and technology.
Success campaign in <br> mechanical engineering
As a pilot customer, HAEUSLER AG helped to align Leadz Core with the requirements of medium-sized companies. At the same time, a high-yield lead generation campaign was established that was able to generate over 200 qualified leads for sales within one year.
With the right content <br> on the road to success
DERIX is one of the leading suppliers for engineered timber construction. In 2022, we carried out a website relaunch and focused on the topic of lead generation. With resounding success. After 30 days, 231 leads were already generated.
One system for your entire web landscape.
Turn your websites into lead generation campaigns
DSGVO compliant Lead Management Software made in Germany
Improve communication with your digital leads
Use extensive campaign automation features. Send customized, personalized, and automated emails based on user behavior, lead status, and interests. Ensure you provide your users with the information they need to make decisions.
Intelligent user evaluations along your business model
Leadz Core is aimed at all companies looking for effective lead management software at a presentable price. Equipped with a feature set designed for SMBs and almost complete automation, Leadz Core gives you everything you need for effective lead management. This makes lead management not a strategic fundamental decision with high costs and resources, but a clear advantage in your digital marketing portfolio.
Now without obligation
and test it for free
And don’t worry. After 3 months, Leadz does NOT automatically become a payment system. We will first have a consultation and then you decide whether you want to continue or not.
Features in detail.
Profit from numerous practical features of Leadz Core.
Lead and contact generation.
Transform your website into a lead generation machine.
Leadz Core helps you increase the lead and contact generation rates of your website. Use the powerful features of the lead management software, which were developed together with medium-sized companies along typical requirements of SME’s.
With Leadz Core, you can build a digital contact database in no time at all, which you can use for your sales and marketing.
The way to do this is very simple. By integrating a script on your website, your website is linked to Leadz Core. Now use Smart Buttons to ensure that website visitors identify themselves for selected content on your website(s). A central registration process and subsequent access control via login process make access as user-friendly and DSGVO-compliant as possible.
Lead management with a high degree of automation.
Leadz Core manages incoming leads and contacts with a high level of automation and an equally high level of individualisation per lead. This enables effective lead nurturing of your digital contacts.
Lead nurturing & newsletter automation
Use extensive lead nurturing functions. Send individual, personalised and automated emails based on user behaviour, lead status and interests. Ensure that you provide your users with the information they need for your decision-making processes. Import your own html newsletter templates for your workflows. Build your own newsletter templates via drag & drop in conjunction with Leadz Communicator and access your entire newsletter setup.
Track the user behaviour of your leads and find out what your target persons are interested in. Leadz Core documents the user behaviour of leads, companies and entire regions and aggregates them into an evaluation adapted to your business model.
Create an individual scoring for your content requiring registration in order to automatically qualify incoming leads. This tells you at a glance which lead has which lead status and can be forwarded to sales, for example.
Ensure that qualified leads are automatically forwarded to marketing and/or sales. Leadz automatically assigns your leads to the right contacts and can be configured precisely along your sales structure.
An automated migration of your leads into your existing master data system, such as a CRM, can also be set up without any problems.
Your business – your evaluation.
Use structured, informative and aggregated business evaluations of your leads as well as entire companies and sales regions.
Get a quick overview of the key figures of your campaign. View how many and which new leads have been received, which content is most successful, which of your business areas are most in demand and which regions generate the most leads. With the dashboard, you always have an overview of your campaign.
Lead management reportings
Leadz offers you three general reporting perspectives:
General overview and detailed evaluations per lead.
Total overview as well as aggregated evaluation of all leads of a company.
General overview as well as aggregated evaluations per region.
Individual and automated reporting
Leadz offers you numerous filter parameters for creating individual evaluations. Individual evaluations can be saved as templates and used for further work steps, e.g. for automated dispatch by e-mail to a defined group of recipients.
Your business – your evaluations
Leadz Core produces individual evaluations based on your business model. Each step of a lead is interpreted by the system and aggregated as a report in a simple and understandable way. This allows you to find out at a glance which business areas, technologies or products a lead, company or entire region is interested in.
So that it can be done quickly.
Lead management should not be a complex project that you put off because you lack time and budget. That’s why we have focused on making Leadz extremely easy to use during development. A readiness for use with effective lead generation is achieved with few resources and does not require any time-intensive occupation with the system.
Script and go
Establish a link between Leadz Core and your website infrastructure in no time at all. All you need to do is integrate a Leadz script into your website(s) and create a Leadz Core account.
Interfaces can be set up to migrate contacts to your CRM or comparable master data system. Conversely, master data can be migrated to Leadz Core and used there.
Data security made in Germany.
The GDPR is also seen in the industry as an antagonist to effective lead management. We see it differently. Benefit from our well thought-out DSGVO-compliant lead registration, storage and processing processes.
Leadz Core breaks new ground in lead generation and turns your website visitors into “members”. Leads are stored in the system via a central DOI registration process in compliance with the German Data Protection Act (GDPR). Access to content requiring registration is guaranteed via a login. Each user thus receives a kind of “account” on your website, similar to that of an online shop. In this way, all basic requirements are met so that your users are only stored and processed with documented consent. You can also use the DSGVO reporting functions, which provide you with a DSGVO documentation for each saved lead at the touch of a button.
You profit from this.
Quick setup and immediately effective
GDPR compliant with documentation
High degree of automation, from lead generation to routing
Automated newsletter workflows
Insightful business, lead, company and regional evaluations
Simple integration and interface capability
Creation of a digital contact database for use in marketing and sales
Extensibility with Leadz Communicator for powerful newsletter marketing
Big Data Automated Business Reports
Profit from the heart of Leadz Core, the intelligent reporting and analysis. As the only provider, Leadz has a Business Analysis Unit already integrated into the system. So Leadz Core learns your individual business model and shows you exactly what a user or an entire sales region is interested in. This saves you time for time-consuming data interpretations and allows you to qualify leads automatically with high target accuracy.
- Qualitative Lead Generation 90% 90%
- Quantitative lead Generation 60% 60%
Lead Management Software.
Leadz Core gives you a lot and asks for little. The system is ready to use in just a few steps and you can get started with effective lead management. But you also have the option of further increasing your lead management potential. Leadz Core also offers the possibility of a step-by-step expansion in order to exploit the potential of your lead management as much as possible.
Use your downloads & Co.
Leadz Core is perfect for a quick and easy start to lead generation. All you need is a website and content that you can link to a registration. In most cases, your own downloads are suitable for this. A central download area can thus become a lead and contact goldmine.
Use your expanded potentials.
With Leadz Core and smart concepts, you have the opportunity to gradually expand your lead management infrastructure and thus tap into all the lead potential of your website infrastructure.
Lead generation – we show you your options
Give us a call. We will evaluate together in an initial strategy meeting which lead generation opportunities are available to you.
For the middle class.
Leadz Core was developed by the marketing consultancy TRD for and with SMEs to offer maximum lead management functionality with a minimum of staff and resources. This makes effective lead management possible even for SMEs working with limited marketing teams and resources. This initial situation was and is a central component in the (further) development of Leadz Core.
TRD was awarded Top 100 Innovator with Leadz 2020.
Leadz Core is the core component of an application and service toolset for online marketing with a focus on sales.
Lead management examples.
Successful deployment in the kme sector.
We show you with selected examples how well Leadz Core works for our customers.
How lead generation works
Lead Potential Calculator.
Calculate your turnover potential in 3 steps.
This is what you get.
- 5 instances per account
- Full range of functions Leadz Core
- Up to 3000 newsletters for campaign automation included
- GDPR compliant lead management
- DOI registration processes
- Password protected access to Lead Mgmt. Contents
- Smart button controlled access to website content
- Automatic profiling of leads
- Automatic qualification of leads
- Automatic routing of qualified leads
- Campaign automation (workflows)
- Ready-made interface to Leadz Communicator
- Reportings: Lead, Company and Regions
- Structured and aggregated evaluation of interest profiles of regions, companies and leads
- Create regions for automated evaluations and lead routing
- Automatic and individual reporting
- Integration into existing websites (Typ03, Contao, WordPress, Yoomla…)
- DSGVO reporting functions for each lead with complete proof of all interactions
High lead count
+ 379.00 € / Month
+ 0.00 € / Lead
The fixed monthly fee is worthwhile for all companies that generate a high number of incoming leads and contacts.
Pay as You Use
Unknown lead number
+ 129.99 € / Month
+ 0.99 € / Lead
The Pay as You Use variant is suitable for all users who do not yet know how many leads will be received per month.
More effective marketing.
The Leadz Solutions Portfolio.
Discover Leadz’s smart solutions and concepts that help you better reach, identify and serve your target audience.
Take a new approach to newsletter marketing. Combine classic newsletter marketing with the development of company-wide newsletter networks. Integrate your sales department into your newsletter marketing. Send out sender-personalised mailing campaigns with a high degree of automation. Increase the operational effectiveness of your newsletter marketing.
Leadz® Market Maker.
The ultimate content marketing tool.
What content is relevant for the target group? Which topics are working best on the web right now? How does your ranking compare to competitors? The Leadz® Market Maker is the ultimate content marketing tool to systematically and sustainably improve your own relevance.
Become part of the Leadz family.
Our lead management approach has convinced you so far? We would be happy to show you how you can generate more traffic and more leads with Leadz Core and our concepts. Just give us a call, make an appointment with our sales team or get started and order a free trial version directly.
+49 (0) 2064 4765-0